Account Channel Setup

The Account Channel Setup section provides detailed instructions on how to configure and manage messaging channels at the Business Messenger account level. It covers the setup and activation process for each supported channel, ensuring that outbound and inbound communication flows operate reliably and according to channel-specific requirements.

Instructions are provided for five channels: Facebook, Instagram, RCS, Telegram, and WhatsApp. Each channel page walks through the account-level configuration steps, such as connecting the channel's provider account, entering the credentials or tokens required to authorize messaging, and registering the webhook that delivers inbound messages back to the Business Messenger app.

For the WhatsApp channel specifically, the account owner can choose between Embedded Onboarding, which reuses the Meta App already set up by the platform owner at the instance level with minimal manual steps, or Independent Setup, which requires creating and configuring a separate Meta App dedicated to that Business Messenger account.